CodeWeavers Blogs

30 June 2015 by Jon ParshallJon Parshall

I Hate The New MacBooks

With outspread hands, Tim Cook causes a MacBook to float in mid-air, for the pleasure of a group of the fawning faithful... Look, I know Apple is the most successful company on the planet. Everything they do is golden. When Tim Cook announces a new product, it's as if pearlescent unicorns suddenly start barfing out rainbows of magical cashflow that run shimmering through the land. Lines of fervent supplicants, hopeful tears running down their cheeks, stretch out the doors of Apple's retail temples: the faithful waiting to be guided to the altar by chirpy, blue-shirted acolytes. Newly anointed consumers swoon in orgiastic rapture and start speaking in tongues. Apple can do no wrong. So I know what I'm about to say is literally heresy. But here it is:…

Selling Software, Sexist Google Data, and What the Actual Hell, People?!

So, we've been messing around a lot with Google's A/B testing tools on our website lately. Like, a lot. This toolset allows us to "test-drive" alternative versions of our site for a select audience of live customers, and see which option puts more money in the bank. I like A/B testing. It paid for our new margarita machine, so what's not to like? It's intellectually intriguing, too, because sometimes very subtle changes in copy, or images can have an impact on how users interact with the site. For instance: people like pictures of people, not product boxes. So we've learned a lot, which has also been really cool. And also sort of depressing. Some of the many women who've unsuccessfully hawked our software. None of you could even get a date…

The Zen of Rolling Rocks Uphill

I'm coming up on my 13-year anniversary with CodeWeavers in the next couple months. And the question of the hour is: why did I decide to come to CodeWeavers, rather than staying in my previous role as an IT consultant? And was that a good call, particularly given that my livelihood is connected to an insanely difficult open-source technology like Wine? Our fabulous parking lot. Note the shocking lack of BMWs and Porsches... Flash back to the summer of 2002. I was working as an independent business analyst, doing a gig at a large local real-estate firm. I was making very good money. I was also absolutely bored to tears. So when Jeremy White came calling, saying he needed a right-hand man to help him run CodeWeavers, and that he couldn't really…

25 February 2015 by Jon ParshallJon Parshall

I Wish I Were Going to GDC ...

I wish I were going to the Game Developer's Conference this year. It's as simple as that. I mean, as any of you who keeps up on our corporate blogs will have deduced, there are a fair number of gamers within our four walls. Jeremy Newman and Vince Lund are first-person shooter types. I'm mostly a turn-based strategy guy, but I've played World of Warcraft for years and years (too many years, actually). Our Prez, James Ramey, is also an FPS type, but has taken a real liking to World of Tanks (and is damned good at it). Andrew Eikum is a big iRacing fan (and drives real race cars for fun, too). Our illustrious leader, Jeremy White, would play more games if he weren't also Captain Vertigo. But as it is he mostly has to settle for online chess. Andrew Balfour has…

"Microsoft Reeling: Why Don't We Feel Happier?"

Last week, the news was announced in the New York Times(http://www.nytimes.com/2015/01/30/business/how-and-why-apple-overtook-microsoft.html)that Apple's market capitalization is now double Microsoft's: $683 billion to $338 billion. Riding the wave of strong iPhone 6 sales, Apple is also insanely profitable, generating $30 billion in free cash flow in just one quarter. Not surprisingly, its stock made a 5% jump, closing in the neighborhood of $120 a share. Today, Apple rules the world of technology, making the days of Microsoft's Borg-like technological hegemony seem but a veiled memory of darkness and dread.For a guy who's spent the last twelve years of his life working for a tiny software company whose products have pitted it directly against Microsoft,…

11 November 2014 by Jon ParshallJon Parshall

"10 Years of World of Warcraft" or "How /Played made me want to /Wrists..."

We're coming up to the launch of "Warlords of Draenor", the latest World of Warcraft expansion. We're also drawing closer to the 10-year anniversary of the launch of WoW itself (November 23, 2004). And now seemed like a good time for me to reflect on my history as a WoW player.You see, World of Warcraft wasn't an intentional addiction. That's what all addicts say, right? But really, it wasn't. Back in June 2006, someone at CodeWeavers got the bright idea that having a couple of accounts on WoW, and creating a "CrossOver" guild, might be a good way to build a little PR for the fact that CrossOver ran WoW on Linux systems. Thus, "The Lunch Party" was formed, and we started playing. It was five of us: Jeremy White (our CEO), Jeremy Newman (sys admin), Aric…

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