SAINT PAUL, Minn. (January 27, 2011) — It’s Mac in the back; Windows in the front. Gadfly software company, CodeWeavers, Inc., today releases CrossOver – Impersonator Edition. This latest edition greatly increases the ease of running Windows software on Macs and Linux PCs without the need for a Windows operating system license.
Impersonator Edition also includes CodeWeavers new “CrossTie” installer, which lets users install hundreds of Windows applications with just a click of a button. CrossTie communicates directly with CodeWeavers massive compatibility database (c4.codeweavers.com), which lists thousands of software applications – including basic office packages, educational software and highly popular games – that Windows-less individuals can now operate through Impersonator.
“One click on CrossTie and – bam! – users are set to run applications on their Mac or Linux machine,” said CodeWeavers CEO Jeremy White, fetchingly attired as the incomparable Lucille Ball, complete with stunning red wig. “Whether it’s the latest Steam game, some random knitting program or Microsoft Office, we put Windows’ lipstick on your Mac, quickly and guiltlessly.”
Both COO Jon Parshall and White dressed in drag as a shameless stunt to draw attention to themselves and their Impersonator software. David Pogue of the New York Times called it “hilarious,” and one of the most creative pitches he’d seen all year. The video outreach to David can be seen here:
“CrossOver – Impersonator is the diamond edition of our CrossOver software, and because of the improved functionality, anyone from an open source novice to a hard core gamer can easily use our software, all without paying a dime to Microsoft,” Parshall added. CodeWeavers COO, complete with Cher wig and towering black heels, will be unveiling the new software at Macworld 2011 in San Francisco. “Impersonator delivers the death blow to Microsoft’s fashion dominance. So be there, or be Cher!”
CrossOver – Impersonator Edition replaces all previous versions of CrossOver. The software is immediately available at www.CodeWeavers.com.
Founded in 1996 as a general software consultancy, CodeWeavers focuses on the development of Wine – the core technology found in all of its CrossOver products. The company's goal is to bring expanded market opportunities for Windows software developers by making it easier, faster and more painless to port Windows software to Linux. CodeWeavers is recognized as a leader in open-source Windows porting technology, and maintains development offices in Minnesota, the United Kingdom and elsewhere around the world. The company is privately held. For more information about CodeWeavers, log on to www.CodeWeavers.com.
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Eric Davis, Haberman & Associates, 612-372-6465,